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Qingdao Rubber prices fell tyre industry competing price: even fall next year
2014-12-30 11:01:17
"This year, prices have all kinds of tires, car tires per household on average prices dropped by fifty or sixty dollars." Yesterday, Hefei Road, a car repair service company official said. Reporters learned that the investigation, due to continued low prices of natural rubber, tire manufacturers competing prices, price wars. Insiders said tire production business inventories high, prices will continue to fall.
Promotions: 4S shop and maintenance of plant forceful
33-year-old Mr. Fan citizen driving a Buick Hideo GT sedan, a few days before the trip, due to poor road conditions, the right front tire was cut off a piece of rubber. The day before yesterday, he drove to the 4S shop, ready to replace the damaged tire, "Maxxis brand tires, before a 680 yuan, 570 yuan only engage in activities recently." Mr. Fan said that the activities of the 4S shop yourself a bit surprised.
In fact, not only is the 4S shop, many car repair workshop also introduced a tire preferential activities, but the intensity is definitely not small. For example, a three-way Jinsong repair workshop, a Michelin 195 / 65R15 tire models, original price 557 yuan, 58 yuan straight down during the event, asking for 499 yuan; a Hankook 235 / 45R17 tire models, original price 955 yuan, activity price 799 yuan; In addition, the individual models tire even buy three to send a.
Yesterday, the reporter drove to consumers who came to Yinchuan Road, a car care center, counseling replacement price Focus sedan four tires, the staff told reporters that the car's tire model which is suitable for 195 / 65R15, Goodyear, Michelin Dunlop and horse brand and other brands to choose from, "Michelin each 570 yuan, Goodyear 460 yuan, Dunlop 450 yuan, Ma card 480 yuan." the staff said, the price of these tires recently all down to Michelin example, at the beginning of each of their shop price of not less than 620 yuan, fell now for four tires, at least 200 yuan cheaper. The store official told reporters that the price drop, but sales did not change much, after all, not the tires fast moving consumer goods.
Dealer: lower prices as soon as possible the amount of walking
"While it is filled with cars, but this year is not good to do business." In Luoyang Road 1, Qingdao Auto Parts City business of a certain brand of tires Chiang said the price drop, the amount does not go more than a day also dozens.
"Manufacturers annual sales tasks given to us, able to fulfill the task, there is no rebate, the price is now so transparent, profit before, the rebate is particularly important to me." Mr. Jiang said that this year the task of an increase of 5% over last year, barely complete. He also said that, in order to achieve sales targets can only lower prices, only to earn tens of dollars per tire. In his books reporter saw the purchase price of a brand of tire is 317 yuan, the wholesale price of 350 yuan, 33 yuan for each profit. "The wholesale price of tires compared to two months ago, a drop of 20 yuan." He said.
Dunlop tire business, Mr. Zhou said the price decline of various different types of tires, some engage in special, this intensity is quite large; some direct price, but no deals so hard efforts, such as passenger car tires Sylphy recent wholesale price from dropped to 490 yuan per 500 yuan, a drop of only 10 yuan. Chow said the wholesale and retail price difference between the larger side, especially in some car care center, due to value-added services, tire prices are often higher, but it also means the price of operating a large space, so once introduced preferential price, feels great magnitude.
"Tire prices, truck owners also apparent benefit." Truck tire business, Mr. Zhu said, compared with the domestic passenger car tires, truck tires with a greater decline, such as a triangle brand tires, when in July 1800 yuan, and now has dropped to 1,500 yuan, a decline of nearly 20 percent six months.
Manufacturer: inventories increased price competition
Yesterday, reporters had to be painstakingly linked to a tire factory sales staff Mr Leung, he admits the pressure is very big, "rubber prices decline would have on business is good, you can export and domestic sales this year are particularly weak, inventories, no way only able to compete on price. "Mr Leung said, before almost half the price of the tire tune once, two or three months this year, a tune," No way, you have to follow someone else drop the price. "
Mr Leung told reporters before the company's raw material procurement ahead of three months, and now only two weeks in advance, "buy and depreciation, did not dare to save more material." He stared at every day, competitors, especially the quality and type similar tires, if the opponent has the action, he must immediately reflected to the company.
Survey data from the China Rubber Industry Association, the first half of this year, the total value of 47 tire companies stocking up to 18.54 billion yuan, 19 percent of total sales. Among them, the stock accounted for more than 30% of companies have 10 sales, accounting for annual sales of more than 90% had three.
Insiders pointed out that the tire industry into a price war quagmire, there are reasons for the decline in rubber prices, but with the entire industry overcapacity have a great relationship. Yu Primus data center industry market research shows that in 2014 China will add steel tire production capacity of 15 million units and 150 million sets of semi-steel tire, resulting in mostly small and medium overcapacity in the tire business operation rate of 70%.
Industry: tire prices should fall next year
Yesterday, Treasure Island analyst Zhang Xiuping told reporters, from the beginning of 2011, the price of natural rubber into a downward track, when in 2012 a tonne of natural rubber had reached 40,000 yuan, can be directly to the beginning of the year fell to 18,000 yuan, today it is hovering around 11,000 yuan. Qingdao, a tire factory staff, told reporters in tire production, raw material costs account for about 80%, of which the largest proportion of the cost of natural rubber, reaching 41.6%. "From the current situation, at least early next tire prices will go down. As far as I understand it, many manufacturers have in the formulation of price adjustment plan." Yesterday, the Treasure Island analyst Zhang Xiuping told reporters, Wang had no domestic sales, suffered US "double reverse" leaving tire industry worse. In order to reduce inventory, the price war will be more intense, the estimated number of small tire manufacturer in the current round of "battle" will be eliminated later.
It is understood that at the end of last month, the US Department of Commerce preliminary ruling finds that imports from China passenger car and light truck tires exist receive government subsidies over the phenomenon, the United States intends to impose such "countervailing duties", involving an amount of up to more than $ 3,000,000,000. Chinese tire companies do this would be to impose punitive tariffs, tax rates ranging from 17.7% -81.3%
Manufacturer: inventories increased price competition
Yesterday, reporters had to be painstakingly linked to a tire factory sales staff Mr Leung, he admits the pressure is very big, "rubber prices decline would have on business is good, you can export and domestic sales this year are particularly weak, inventories, no way only able to compete on price. "Mr Leung said, before almost half the price of the tire tune once, two or three months this year, a tune," No way, you have to follow someone else drop the price. "
Mr Leung told reporters before the company's raw material procurement ahead of three months, and now only two weeks in advance, "buy and depreciation, did not dare to save more material." He stared at every day, competitors, especially the quality and type similar tires, if the opponent has the action, he must immediately reflected to the company.
Survey data from the China Rubber Industry Association, the first half of this year, the total value of 47 tire companies stocking up to 18.54 billion yuan, 19 percent of total sales. Among them, the stock accounted for more than 30% of companies have 10 sales, accounting for annual sales of more than 90% had three.
Insiders pointed out that the tire industry into a price war quagmire, there are reasons for the decline in rubber prices, but with the entire industry overcapacity have a great relationship. Yu Primus data center industry market research shows that in 2014 China will add steel tire production capacity of 15 million units and 150 million sets of semi-steel tire, resulting in mostly small and medium overcapacity in the tire business operation rate of 70%.
Industry: tire prices should fall next year
Yesterday, Treasure Island analyst Zhang Xiuping told reporters, from the beginning of 2011, the price of natural rubber into a downward track, when in 2012 a tonne of natural rubber had reached 40,000 yuan, can be directly to the beginning of the year fell to 18,000 yuan, today it is hovering around 11,000 yuan. Qingdao, a tire factory staff, told reporters in tire production, raw material costs account for about 80%, of which the largest proportion of the cost of natural rubber, reaching 41.6%. "From the current situation, at least early next tire prices will go down. As far as I understand it, many manufacturers have in the formulation of price adjustment plan." Yesterday, the Treasure Island analyst Zhang Xiuping told reporters, Wang had no domestic sales, suffered US "double reverse" leaving tire industry worse. In order to reduce inventory, the price war will be more intense, the estimated number of small tire manufacturer in the current round of "battle" will be eliminated later.
It is understood that at the end of last month, the US Department of Commerce preliminary ruling finds that imports from China passenger car and light truck tires exist receive government subsidies over the phenomenon, the United States intends to impose such "countervailing duties", involving an amount of up to more than $ 3,000,000,000. Chinese tire companies do this would be to impose punitive tariffs, tax rates ranging from 17.7% -81.3%
